Fonts have an innate personality. Whether formal, funny, sophisticated or decorative, each source carries with it a character. As designers we must acknowledge that personality in the fonts we use so that we can convey the message correctly.
This congenital nature is an important issue. You must choose the best source to support the message you [...]
As an employee working for a Title 5 project, I have to create a lot of promotional material for the university. This time I had to crea¬te a poster and promotional material for the sixth day of teaching improvement. The theme of the day was “Technology in the classroom.” Because it is a fairly broad [...]
People are using text in creative and innovative ways. Creating shapes with letters, paragraphs and dialogues has become very popular. Using multiple fonts to create a picture or change letters for numbers is in style.
In an attempt to cross the chasm that divides designer and client, I have created this list of definitions.




